Watching Twitter was always easy. But with Facebook we had no idea what people were saying about us. Even worse with blogs and message boards.
Before SM2, things fell through the cracks. Things went unanswered.
SM2 continuously monitors billions of online conversations - 24 hours a day. It's easy to set custom alerts, so you can keep ahead in a changing landscape - or spot trouble before it spreads.
Custom alerts can notify you of changes that are impacting your business:
- Identify emerging topics that will require a response.
- Spot sudden changes in tone.
Start a search around an area of concern. You'll soon know what your customers and prospects are saying. SM2's advanced sentiment report will teach you whether that tone is positive, neutral or negative.
You can even flag specific websites and message boards and have SM2 check them more frequently.
As with everything in SM2, colorful charts give you the big picture at a glance - or you can click on any post to dig deeper and explore the context of what's being said.
