Before SM2 we literally had no idea which of our promotions were working and which were a waste of money.
Now we can actually track our online word-of-mouth.
Marketing budgets are tight. SM2 helps you plan more effective promotions - and then measure the results, so you can adjust your strategy and focus on what works.
Create More Effective Campaigns
SM2 helps marketers craft stronger, more effective campaigns.
Discover where your audience spends time online. Targeting your ideal customer on specialty channels and websites is inexpensive compared to the kind of broad advertising your competitors are forced to do without social media analytics software.
Measure Your Success
Creating a great campaign is just the first step. It’s equally important to learn what works and cut what doesn’t.
With SM2 you can micro-target a specific audience, craft an ad just for them. Sit back and watch how they respond via social media. Then adjust the ad if you need to, or switch to a different channel and then compare the results.
