Our customers expect us to be on top of the latest and greatest.
With SM2 we don't have to worry about being caught off guard. Whatever the latest trend is, we can see it coming and get ready to respond.
SM2 monitors the words and phrases people use to talk about your industry -- whether they're comparing products, raising concerns or trading wish lists.
Connect with New Customers
Tap into a powerful source of data: the direct thoughts and opinions of your prospective customers.
- What do they think of your new product? What about your competitor's latest offering?
- What do buyers say they are looking for?
- What would they be willing to pay?
Knowing the actual words prospects use when they're talking about the products and services you sell gives your business a powerful competitive advantage in sales. In marketing and SEO, it's the most valuable data on earth.
Compare Trends Over Time
SM2's advanced sentiment analysis charts help you monitor tone and emotion across a multitude of online conversations - and to identify changes over time.
The SM2 conversation database holds billions of posts going back five years. This means you can chart industry trends over time and anticipate future shifts. What features are people searching for? What problems are they trying to solve? And most importantly: which topics are fading away and which are trending right now?
